Showing posts with label Chopsticks Bra. Show all posts
Showing posts with label Chopsticks Bra. Show all posts

Friday, November 07, 2008

The Jury Bra - Made in Japan

Hiromi Nishiuchi, campaign girl for lingerie maker Triumph International Japan, displays the "Jury System Bra", designed as a scale and inspired by the image of Lady Justice at their headquarter on November 6, 2008 in Tokyo, Japan. (Photo by Koichi Kamoshida/Getty Images AsiaPac)

Japanese lingerie line Triumph International has gained attention in the past for annually releasing one bizarre bra that touches on a current social issue. This year, behold the Jury Bra of the 2009 Spring/Summer collection, designed to reflect the citizen judge system that will be implemented in Japan during May of next year.

According to the Japan Times, the new system will allow ordinary citizens to participate in criminal proceedings, acting as judges and helping to decide the outcome of trials. This marks a dramatic change for a country that has not historically given citizens the ability to give their opinions in trials.

You have to admire the cultural relevance, but I can't help but wonder which garments would not show those ubiquitous bra straps.

Here are a few other unmentionables that Triumph has given us in the last few years, from InventorSpot:




















Wednesday, November 14, 2007

New Sexy Bra - My Chopsticks Bra !!!

On November 7, lingerie maker Triumph International Japan unveiled the “My Chopsticks Bra,” which features a pair of cups that resemble bowls of rice and miso soup, and a set of collapsible chopsticks that tuck into either side.
The My Chopsticks Bra is the latest addition to Triumph’s line of concept lingerie designed to boost awareness of environmental issues. Triumph unveils the My Chopsticks Bra as Japanese consumers are becoming more aware of the negative impact that disposable chopsticks have on the environment. While it is becoming increasingly trendy for people to reduce waste by carrying around their own reusable chopsticks, Japanese consumers still go through an estimated 25 billion pairs (90,000 tons) of disposable chopsticks each year, which amounts to 200 pairs per person.
Triumph lingerie model Yuko Ishida, who ordinarily carries around a pair of her own chopsticks, says she hopes people think of the environment when they see this bra, adding that “the chopsticks on the sides help add a little extra volume to your bust.”
Since 2004, Triumph has designed a number of eco-minded concept bras, including the Eco-globe Bra, the microwaveable Warm Biz Bra, and the No! Shopping Bag Bra.
[Source: Iza!]

SEE VIDEO HERE